World Heart Federation are a global charity committed to helping the global population achieve a longer and better life through prevention and control of heart disease and stroke. They work to lobby governments to get heart disease on the agenda and get global and local investment. Competing with companies like Cancer Research and Aids Healthcare foundation.
TMW pitched for this job and won the account. The brief was to redesign the WHF online presence making it more contemporary and clearly communicating to their global audiences.
My role was Art Director & Designer. We worked quite closely with an Information Architect and created templates that could be easily followed for a global team. The design was built with a CMS which was used by clients and developers. We developed online brand guideline to help users developing the site. The website had to be AA accessible to allow full access for all their users.
Ciara Meaney was employed by TMW for this project.
